PRIVACY POLICY

1 INTRO


1.1 This policy gives a description on how Apple Tree App (“us”, “we”, or “our”) collects, stores, and

uses information about you applying to all of our apps on mobile devices, PCs or on other

platforms in order to provide you and develop our products.

1.2 All Apple Tree App activities regarding marketing and advertising and other services (“Services”) are

governed by this Privacy Policy on all platforms that using or accessing a Service means you have

agreed to the use of your information in compliance with this Privacy Policy.

1.3 If there’s any concern regarding providing your information to us or you disagree it being used as

described in this Privacy Policy, please do not install or use the Services.


2 INFORMATION COLLECTION


2.1 Your information is collected at the start of using our apps and/or other Services, and our

website. Personal data include, but are not limited to: your name, country and region, address,

email address, device information, and app play information. We use this data to provide you

with better of our apps and Services in purposes of optimization, preventing fraud, and for

marketing and advertising. We may also collect information from advertising platforms and

partners and other third parties such as information about purchases and interests.

2.2 In more detail, the collecting information consists how you play our apps (such as which item

and how much of them got used, levels attempted and purchases made) and any permitted

information you grant when creating an account with us and connecting to your social network

accounts.

2.3 We may collect and process the following types of information:

- the playtime of yours using our app.

- if you have left the app on a specific level or if you have cleared it.

- the score you earned in levels.

- the items you use, purchase, and/or own.

- information we collect via cookies and other similar technologies, as explained further below;

- your interactions with us on our social media channels;

- information as further set out in this Privacy Policy, including Social sharing features, Marketing

and Advertising;

- in any contact between you and us, we may keep a record in purposes to give best answer to

provide you a better experience using our app.

- information we collect about you from our other group companies or other third party

companies who have your consent or have other legal right to share granted information with us

(advertising networks and publishing partners, platforms). This may include your interests, other

apps you played, demographic and general location information. We will use this information as

described in this Privacy Policy.

- purchase history on behalf of our payment service providers to keep a record on if a purchase

has been successfully made. We do not collect credit card information.

- the type of your device, IP address, your app ID when using the app, and the country or

region that you’re playing in.

- If you choose not to connect to your social network accounts when using our apps, we collect

anonymous information and still there will be a device level identifiers and other information

described here.

2.4 We may ask for your approval to collect other information in some circumstances from you or

your device. If we do this or any other similar activities, we will inform you what information we are

to collect, the reason we collect it, and how we will be using that information. For various

purposes we may share your information with third party publishers who develop and provide

apps and other Services to your on our behalf.

2.4.1 Optimizing Our Services to Provide

- We analyze and optimize to provide you the best of our products using your information

included with use and analysis of aggregated data to verify that our services work properly on

all devices.

2.4.2 Customer Services

- Your information data delivered or provided directly to us in communications in terms of

customer service and through its channels will be used. We may use such information to contact

you and to manage your account and relationship with us to improve your experience in our

Services.

2.4.3 Analytics and Research

- We collect information using useful tools such as third party analytics tools to see how you play

our apps or use our Services. Those tools may contain cookies or other similar tracking

technologies. We may use your data for research and analytics purposes to engage with you

directly. We may also create reports, analysis or similar services for use by us for the purposes

of research or business intelligence.

2.4.4 Social and Community

- There are social and community channels we use to communicate with our players, we will

receive your information only when you choose to interact with those channels, information be

used in connection with those channels. We will more closely engage with you through those

channels and may republish your posts to those channels.


3 MARKETING


3.1 We may serve ads based on your information we collect about you within our Services or place

ads on third party websites, apps and internet-connected devices. Information we may have

about you such as: ad identifiers and other non-personal information collected from your device,

how you interact with our app and Services the app play information, your age, country or

region, and gender, and other information collected from third parties with legal right to share it

with us are used to make sure that you only see marketing from us that might be of interest to

you.

3.2 Marketing Partners

- There are various third party marketing partners we use when we market our apps in media.

With the help of your information collected when you use their services, they make assumptions

to ensure that most relevant advertising that you would prefer to see is presented. We’re not

responsible for data use of our marketing partners though there’s always a legal basis required

for them to use your data for marketing purposes and to provide you the details on how it’s

being used. For more information we recommend for you to scan through our partners’ privacy

policies on their websites(a full list can be found here).


4 ADVERTISING


4.1 Our apps are included with third party advertising for their products and services. We and our

partners use your information to improve advertising and targeting to measure the relevant third

party ads to show in our apps. Information we may have about you such as: ad identifiers and

other non-personal information collected from your device, how you interact with our app and

Services the app play information, your age, country or region, and gender, and other

information collected from third parties with legal right to share it with us are used to make sure

that you only see ads from us that might be of interest to you.

4.2 Advertising Partners

- Non-personal identifiers and other information collected from your device when you play our

apps or use our Services are shared with advertising partners in order to technically deliver the

ads to your device. Such information may be combined with collected information of our

advertising partners own to serve you with more relevant ads and to enhance the accuracy of

their targeting. For more information we recommend for you to scan through our partners’

privacy policies on their websites(a full list can be found here).

4.3 Ad Identifiers

- We use ad identifiers that are non-permanent, non-personal identifiers such as the Android

and/or Apple’s ID for advertising associated with your device, and similar technologies such as

tracking pixels within ads to provide interest-based advertising. These technologies enable us and

our third party advertising partners to recognize you and your device, allow our Services to

interact with a third party social network or platform and help our payment processors to work it

out your payment instructions.

4.4 How to reset your preferences for advertising

- You may reset your ad identifier being used for interest-based advertising by changing the

settings of your device usually found under “privacy” or “ads”. You can also opt-out from your

information being collected if you live in the USA, Europe or Canada by visiting

http://www.aboutads.info/choices/ (for US users), http://www.youronlinechoices.com/ (for

European users) or http://youradchoices.ca/choices (for Canadian users). The full use of our

Services may not available if you choose to adjust your preferences.


5 YOUR RIGHTS


5.1 Right of Access

- If you wish to know which information we collect and hold about you please contact us so we can

verify your identity to provide you with requested information. If the information hold personal

information about someone else we may not allow to give all the information asked for.

5.2 Right of rectification

- If there is any information we hold about you that you would like to correct, please let us know at

help@appletreegame.co.kr we will make corrections as soon as possible.

5.3 Right to erasure

- If you wish to delete any information about you, please contact us knowing that in order to

complete the process you must delete our apps from your mobile devices. There may be some

information we will be still holding for other purposes such as protecting legal rights or maintaining

financial records and marketing suppression lists. Any anonymised form that holds of your

information may be retained as well.

5.4 Account Deactivation

- You can deactivate your account you created in our app by contacting us. Please note that we

may ask you about other information such as your mobile device information and once it is

completely deactivated your unspent virtual items may not be remained.

5.5 Right of data portability

- You have the right to request the data provided to us to be transferred to another data controller

in some circumstances.

5.6 Right to restrict processing

- You may request a restriction of the processing of your data in some circumstances.

5.7 Right to object to processing

- You have the right to object to the processing of your personal data unless we indicates

compelling legitimate grounds for the processing which ignores the interests, rights and freedoms

of the data subject.


6 SOCIAL & PLATFORM SHARING FEATURES


6.1 Our Services may offer social sharing features and other integrated tools enabling share actions

you take in the apps with other media. You must be over the minimum age limit prescribed by the

legislation in the individual jurisdictions to use such social sharing features which may, depending

on the settings you set with the entity, share information with your friends or the public.

6.2 Our Services may has social features from the following providers, for more information about

the processing driven by the third parties regarding social sharing features, please visit the privacy policies of the entities found here:

- Facebook:

 https://www.facebook.com/about/privacy/ 

- App Center:

 https://www.apple.com/legal/internetservices/itunes/gamecenter/ 

- Google Play Apps:

 https://www.google.com/policies/privacy/ 


7 CHILDREN


7.1 To use and play our Services you must be over a certain age depending on where you live. For

the full list of age restrictions by country, please see below. We do not knowingly collect personal

information from or direct or target interest based advertising to anyone under the ages set out

below. We also do not knowingly allow such persons to use our Services, if in any way such

personal data have been processed under the age set out below, please contact us so we can

delete that information as quickly as possible.

7.2 Please see below listed with age. You must be to play and use our apps and Services depending

on which country you are in while using our apps and Services. Please do not play our apps or

use our Services if you are under the relevant age. Our apps are intended to be played by

adults and we do not knowingly collect, and do not wish to collect, information about children.

7.3 List of age resctictions by country:

- Austria(14), Belgium(13), Bulgaria(13), Croatia(13), Republic of Cyprus(13), Czech Republic(13),

Denmark(13), Estonia(13), Finland(15), France(16), Germany(16), Greece(13), Hungary(16),

Ireland(13), Italy(13), Latvia(13), Lithuania(16), Luxembourg(16), Malta(13), Netherlands(16),

Poland(13), Portugal(13), Romania(13), Slovakia(16), Slovenia(13), Spain(13), Sweden(13), United

Kingdom(13), Republic of Korea(14), Rest of the world(13)


8 CONTACT US


8.1 If you have any questions about this Privacy Policy, please contact us by email at

help@soulfriends.co.kr